Unbreaded

Our Sandwich Technology Is In The Hands Of The North Koreans

This week we witnessed the dramatic end of a difficult and potentially dangerous situation that unfolded in North Korea, where two American journalists were imprisoned, sentenced to hard labor and then freed with the personal intervention of President Bill Clinton.  Congratulations and best wishes to the families of Laura Ling and Euna Lee.  But we’ve been following the deeper subtext that Philadelphia City Paper’s MealTicket blog broke on Tuesday, and that Comedy Central’s Colbert Report broadcast nationally a day later.

A photo of a pre-imprisonment Ling was aired by CNN that showed her posing with a delicious-looking sandwich, flashing that 1000-watt smile.  We at Unbreaded know that nothing brings a bigger smile to your face than a hoagie, and we are waiting, watching, wondering when the specific hoagie will be revealed and the marketing bonanza will begin.  The national spotlight is ready, oh mysterious hoagie.  Surely you can get some mileage out of this PR opportunity that fell from the Heavens.

So if Laura Ling is reading this, do yourself a favor and contact that hoagie shop ASAP.  Jared Fogle might have some really big pants to help Subway sell sandwiches, but four months in a North Korean prison and a private flight with Bill Clinton is the stuff that sandwich marketing is made of.

Emancipated American journalist Laura Ling loves FREEDOM! And … hoagies? [Meal Ticket]
Bill Clinton’s Personal Appearance [Colbert Nation]